94 lines
1.2 KiB
Markdown
94 lines
1.2 KiB
Markdown
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# Project Pitch: {{project_name}}
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> Compelling case for why this project matters and should be built
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**Created:** {{date}}
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**Author:** {{user_name}}
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**Status:** Ready for stakeholder approval
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---
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## 1. The Realization
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{{realization}}
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---
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## 2. Why It Matters
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{{why_it_matters}}
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---
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## 3. How We See It Working
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{{how_we_see_it_working}}
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---
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## 4. Paths We Explored
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{{paths_we_explored}}
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---
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## 5. Recommended Solution
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{{recommended_solution}}
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---
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## 6. The Path Forward
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{{path_forward}}
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---
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## 7. The Value We'll Create
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{{value_we_create}}
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---
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## 8. Cost of Inaction
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{{cost_of_inaction}}
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---
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## 9. Our Commitment
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{{our_commitment}}
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---
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## 10. Summary
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{{summary}}
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---
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## Business Context
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This project serves:
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- **Primary Goal:** {{business_goal}}
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- **Solution:** {{solution}}
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- **Target Users:** {{target_users}}
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*Detailed strategic analysis (personas, driving forces, prioritization) is developed in Phase 2: Trigger Mapping.*
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---
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## Next Steps
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**After approval**, proceed to:
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- **Full Project Brief** - Detailed strategic foundation
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- **Trigger Mapping** - User research and personas
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- **Platform Requirements** - Technical foundation
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- **UX Design** - Scenarios and prototypes
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---
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_Generated by Whiteport Design Studio_
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